Boomer Womens' World

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NEW! If you have a product for baby boomer women that you would like to see reviewed in this newsletter and on our site, please email me for details.

In This Issue
Featured Associate
Featured Member
NABBW Teleseminars
Boomer Book Reviews
Writing Contest!
Associate's Columns
Member News
Join Our Mailing List!
Media Buzz
Media Buzz

Testimonials
Testimonials
Boomer Women Speak Forums
BWS Forums
I continue to witness women encouraging others in our Virtual Village at Boomer Women Speak Forums. Won't you join us? Here's a peek at some things we're chatting about:

Sibling Impact on your life & therapy

Now that portion looks too large

Recycle or Resale?
Greetings!
May 15, 2009

"When one door of happiness closes, another opens; but often we look so long at the closed door that we do not see the one which has been opened for us."
- Helen Keller
 
Someone once said that the only thing that is constant is change. I wonder if they were at midlife when they said that. Anyone know? Boomer women are in the midst of change. Whether it has to do with work, children, grands, spouses, 20-somethings, moving, etc. there always seems to be a change amidst us. I was reminded by the above quote that unless we are hopeful, optimistic, and a bit PollyAnna-ish, we can get stuck in the past. Hoping this will be a reminder for all of us to lighten up, look ahead with hope, and be excited about what's next.

People talk about women going through the midlife change; what about men?  Is you midlife man all of the sudden feeling antsy, frustrated, or even angry? If so, be certain to join us when Male Menopause expert, Jed Diamond, joins us to help us better understand what boomer men are going through at midlife. It's a two part series and promises to be most educational and entertaining. Details below.

Aprille Janes, a life coach committed to helping other women get into action and claim their dreams, has invited me to join her on May 21, at 6:00 PM (EST) in a special free web event called "In Praise of Bolder Women." I'll share my story and the resources to help other women live the life of their dreams. Invite your friends, colleagues, family - in other words, anyone you know who longs to step out boldly. That may be different for every woman who attends this free event but one thing I know for sure -- nothing happens until we get into action. "In Praise of Bolder Women" is planned to help you do just that. Register once for all the events. Once registered, you'll receive joining instructions, and a reminder before each webcast; plus notices of additional opportunities over the course of the month.

While you're reading this, I'll be attending the Targeting Boomers and Beyond conference sponsored by the International Mature Marketing Network and hosted by the Market Research Global Alliance. The event is in D.C. and will address the following topics: Hot Trends in Marketing to the Boomer and Mature Consumer, Breakthrough Strategies, Case Studies, New Ideas, and Solution to a Recession Economy. I'll report back in next month's introduction.

NEW! If you have a product for baby boomer women that you would like to see reviewed in this newsletter and on our site, please email me for details.

WIN A SLEEP NUMBER BED!
Make sure you go to our home page and register to win a Sleep Number Bed. Valued at more than $1200.00, and all you have to do is register to win. Drawing is May 31st.

Blessings,JOIN NOW
Dotsie Bregel
www.boomerwomenspeak.com
www.nabbw.com
_______________________________________________________________________

PASS IT ON
:  We all know her. She's at midlife. She wants to take care of herself but can't always squeeze it in because she's so busy caring for any of the following: her husband, mother, father, children, grandchildren, in-laws, neighbors, friends, colleagues, etc. Won't you please help her out by sharing this newsletter and the NABBW with her?

Thank you for connecting, encouraging and supporting boomer women. May we all be enlightened, educated and empowered!
__________________________________________________________________________________

TAKE TIME TO VISIT OUR SISTER SITE
www.boomerwomenspeak.com is the # 1 site on search engines for "baby boomer women." Join us in our forums where you can share from the heart, give and receive advice, and make new friends.
Sponsors of the NABBW
MeAgain

Plum Smart for Digestive Health

Featured Associate

Meet the NABBW Healthy Relationships Expert...


Judith Sherven, PhD
Jim Sniechowski, PhD


In order to tap into the deepest power of spiritually-based commercial partnership, what we call soft sell marketing, you must approach what you are doing with love:
 
 ● Love for the people you are serving because they are your partners;
 ● Love for their needs;
 ● Love for your product or service;
 ● Love for the benefits you provide through your product or service; and
 ● Love for your self as you partner in co-creating sales with your customers.
 
When your marketing is infused with love, you not only stay far away from any danger of selling out-either you or your customers-you tap into a reservoir of clear energy, magnetic energy, an energy of cosmic persuasion that you cannot reach any other way, and that your customers can't help but find appealing.  
 
Love your customers and they will love you back.   

Love and Marketing
 
Until the introduction of soft sell marketing, the primary if not exclusive point of marketing campaigns has been to increase the bottom line. Too often, on the Internet, the product was flawed, and even inadequate to the benefits suggested by the promotion. From a marketing point of view the well-being of the customer was largely incidental-short of damage that could result in bad word of mouth or even a lawsuit.
 
But now as you market with consciousness and conscience, you are alert to rank your customers' well-being as just as important as your own. In doing this, your key objective is to include your care for your customers-and that's called love.
 
It's not romantic love. It's not the love you feel for your family. But it is a dimensional love:
 
● A form of self-love when you identify with your potential customer and you can see how you would want to be treated;
● Love of your potential or actual customer as you market to them with care and respect, authenticity and transparency.
 
So the heartbeat of soft sell marketing is love.
 
Now What to Do
 
1) How often do you express to your potential customers your authentic and transparent passion for what you have to offer?
2) How often do you share your excitement about the success stories that come back from your buyers?
3) How often do you reveal the deep calling that brought you to do what you do, so your customers can feel the heart of your commitment to them?
 
You may not think of sharing your passion, your success stories, and your professional calling as love, but it is. Because, when you do, you show yourself-emotionally and spiritually-and open the truth of who you are, which is the basis of your connection with those who do business with you. And that is love.
 
We're not getting woo-woo here. Not at all. We're simply calling you to share more of yourself with your buyers, so they can feel who you are, so they can identify with you, so they can feel safe buying from you, and trust that they will get what you say they will get.  
 
It all starts with letting yourself be known.   
 
Practice expressing your care for your buyers and potential customers through your sales copy, through other writing whether articles, special reports or books, through radio and/or television appearances. In other words, in the context of your business, open the window to a new degree of intimacy in your communication.
 
From Our Hearts to Yours...
 
We trust that, as you've been reading this book, you can feel our love for soft sell marketing. We've openly communicated our care for you and for your customers page after page, suggestion after suggestion.
 
This book isn't just a platform statement. It's not just a teaching tool. It's our way of sharing an orientation toward sales and marketing that we know benefits you, your readers and customers, and benefits the well being of the entire world through the vehicle of soft sell, heart-based commercial transactions.
 
So as you express more of your love through the marketing you do to build your business, not only will you increase your sales and help attract more and more list members, it will also feed your soul-day after day after day.
 
And to help feed your soul and grow your business, be sure to read our new book The Heart of Marketing: Love Your Customers and They Will Love You Back (Morgan James Publishing, May 2009)
Featured Member

Introducing NABBW's
Featured Member for May...

 CONNIE MAYNORD
Full time actor and model
www.conniebarnesmaynord.com

Connie Maynord   (yes, that's with an "O" not an a ) was born in Southwest Kentucky, and after high school graduation, moved to Lansing, MI. There she landed her first job as a bank teller while attending Joan Jewett Modeling School at night. Soon married, and after the birth of her first son, Connie returned to Kentucky, now a single mom, to pursue her college degree. This began Connie's career in school and hospital dietetics. After marrying again, and giving birth to another wonderful baby boy, she settled into the role of "mom" for the next 30 years.

With an empty nest plus encouragement and understanding from her husband, Connie began to pursue her dream career - modeling and acting. Fate stepped in and Connie  was chosen by MORE magazine to go to New York City and be photographed for two MORE magazine ads.  Last fall Connie appeared as a principal actor in a feature film set in Texas and is currently engrossed in several films in Tennessee, acting classes, commercial workshops and age related modeling.

In her words . . . "I do this because I enjoy it and feel ALIVE!  This has given me self-confidence, motivation and "something for me". I am rejuvenated and I love my new Baby Boomer Career!"

While the names Connie Maynord and Renaissance Woman may not rhyme, they do tell the same story. Esteemed writer, Joseph Campbell exhorted us to "follow our bliss...seek our own path...experience the rebirth that is inherent in life's quest, time and again, as we seek our bliss, no matter the age". Connie is the fashion model and actress who mentors to countless young women who have followed in her footsteps down the runway as aspiring models and upcoming, soon to be discovered, actresses. Even today Connie models and acts in film and motion picture, an example of unadulterated ambition and passionate seeker of life's bliss. Her motto is "play to your faults"......meaning, our burdens in life can be our blessings. Look for the trials that life has dealt, collect them, collate them, and build your persona around them. Life is nothing except the collection of experience, so play your role with your head held high.
 
Visit Connie at www.conniebarnesmaynord.com and view her acting/modeling resume, a movie clip, photos, and enjoy her philosophies. Says Connie; "life is good." The French knew better when they coined the phrase...."joi d'vivre," or the joy of living, which is definitely personified by Connie Maynord.
NABBW Monthly Teleseminars
NABBW May, two-part teleseminar ...

Male Menopause, Irritable Male Syndrome, and Midlife
 Rites of Passages for the Men in Your Life
Tuesday May 19, 2009
3:00 pm (EST)
Jed Diamond, PhD
Author of
Male Menopause and The Irritable Male Syndrome

With over 40 years as a licensed psychotherapist, Jed Diamond been a consultant for business executives bet
ween the ages of 40 and 60 who want to use the mid-life passage to achieve life-long personal and professional success.

He is Director of the MenAlive, a health program that helps men live long and well. Since its inception, Jed has been on the Board of Advisors of the Men's Health Network. He is also a member of the International Society for the Study of the Aging Male and serves as a member of the International Scientific Board of the World Congress on Men's Health.

REGISTER HERE!

In this teleseminar, you'll learn:

    * The difference between Male Menopause, a mid-life crisis, and aging
    * The Irritable Male Syndrome; what it is and how to cope
    * Three things every mid-life man needs to know in order to stay healthy and live well after 40
    * The Jekyll and Hyde Syndrome: Why Midlife Men Turn Mean. What is it and what can you do to help the men in your life move through it?
    * What is depression and why it's vital to understand it
    * The four key causes of male depression and aggression
    * Suicide: Why it is a Predominantly Male Problem
    * Why Men Die Sooner and Live Sicker: And What You Can Do About It
    * How to Bring your irritable man back to life
    * Are Men an Endangered Species?
    * Five mistakes women make and five sure-fire ways to get through to a man in denial

Register for the call!
_____________________________________________________________________

PART II
Male Menopause, Irritable Male Syndrome, and Midlife

Rites of Passages for the Men in Your Life
Question and Answer Session

Tuesday, May 26, 2009
3:00 p.m. EST
with
Jed Diamond, PhD
Author of Male Menopause and The Irritable Male Syndrome
www.menalive.com


Jed's teleseminar, Male Menopause, Irritable Male Syndrome, and Midlife - Rites of Passages for the Men in Your Life Question and Answer Session, PART II, continues on Tuesday, May 26, 2009, at 3:00 PM (EST). Because this subject is so involved, we felt it would be to your advantage to break this teleseminar in two parts.

This Q&A session is your chance to bring your concerns and inquiries directly to the male menopause expert Jed Diamond, PhD, and receive the information you need to make healthy choices for you and your family.

If you cannot be on the call but would like to have your questions addressed, feel free to send Dotsie Bregel your question in an Email and if time allows, Jed will discuss them during this Q&A one-hour session. Once the Q&A is complete, it will be transcribed and you will be mailed an audio link, and also a PDF (Word) document link to download and read at your convenience.

***The call-in information will be emailed to you prior to the teleseminar.***
By registering for this teleseminars, you will receive an email reminder for the call and be added to our mailing list. You may unsubscribe at any time.

________________________________________________________________________

Coming in June!

NABBW June Teleseminar
Suddenly Young Again, with Virginia Ellen, www.virginiaellen.net, a modern day mystic. Join us as Virginia works with the mind and emotions. This call will expand the audience to think outside their previous consciousness. (Outside the box you might say). How one can think and grow younger, feel and grow younger. She'll help our listeners expand their minds to the possibilities of physical rejuvenation and regeneration, and learn how the energy and emotion of love can change the very cells in their bodies.
Boomer Reviews
Reviews are a service we provide for NABBW members. Email us for details.  NOTE: Once submitted, please allow ample time for reading/reviewing. Books and other products will not be returned.
Click Book or CD Covers to read reviews

                      
Fun Key Finder

Writing Contest!



The National Association of Baby Boomer Women, is proud and excited to sponsor the...

Entering YOUR Age of Elegance - Writing Contest



Ah, Baby Boomers. Look who's entering the Age of Elegance...   

According to author Chloe Jon Paul who wrote, Entering the Age of Elegance - A Rite of Passage & Practical Guide for the Modern Maturing Woman, this second adulthood reaches us around age forty and if this "rite of passage" isn't done with style and grace, we can become disoriented and lose our way.   

We want to know what the Age of Elegance means to you. Fulfillment? Exploration? Discovery? Tell us! To enter this contest, simply follow these short and simple guidelines before submitting your story.

CONTEST GUIDELINES:

Using 500 words or less, and using these helpful questions below, tell us;
  • What does the "age of elegance" mean to you?
  • Have you embraced this time in your life? If so, how?
  • Have you used this journey to define yourself as a new woman?
Please submit your entry in a WORD document AS AN ATTACHMENT. Include your name, email address, and short bio (no more than 75 words) INSIDE the WORD document NOT IN THE BODY OF THE EMAIL.

SUBMIT to - contest@nabbw.com with Age of Elegance in the subject line.

DEADLINE - May 31, 2009

PRIZE MONEY - 100.00 and F-R-E-E membership or renewal in the NABBW. Plus your story will be published in the Our Voices section at www.BoomerWomenSpeak.com. Also . . .
TWO LUCKY RUNNER-UPS will receive a framed copy of The Litany of Elegance plus easels, compliments of author Chloe Jon Paul!

Associate's Columns
Member News

Carolyn Howard-Johnson
www.HowToDoItFrugally.com
Book Launch:
Monday, May 18, at 9:30 AM at the National Stationery Show at Javits Center, NY, NY. Carolyn will present to the retail trade and sign A Retailer's Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques. One of Carolyn's HowToDoItFrugally books, this retail-focused how-to book will be the first in a Survive and Thrive series utilizing Carolyn's nearly three decades experience as founder and operator of a chain of gift and home décor stores. Learn more HERE!

Gregory Anne Cox
Certified Coach, Food Expert, Author, Speaker
midlifewithavengeance.com
Join Midlife Mind and Body Tune Up Queen, Gregory Anne Cox along with Patti Milligan MS, RD, a nationally-recognized nutrition expert, as they host a F-R-E-E teleseminar, Woman's Mind and Body Power Hour, Wednesday, May 20th, 2009, 1 pm PDT, 4 pm EDT,  9 pm UK. Not a sales pitch for any supplement or program, just an hour-pack informational teleseminar to help you on supplementing for optimal health. To register, ask your questions, or for more info, click HERE.

Kathy Vick
www.fluentlifecoaching.com
Do you know anyone in leadership at the YWCA?  I am the author of "Run Like A Girl Igniting Your Next Great Adventure", a gift book that inspires girls of all ages. I would be interested in discussing win/win collaborative ideas to benefit our mutual mission to empower women. For more info, email me, or call me at 503 886 9642.

Elizabeth Cassidy, CC
www.BranchingOutLifeCoaching.com
Elizabeth is currently an on-line columnist for Canvas Magazine and her column, "Life's Simple Solutions" offers expert advice on moving ahead to achieve any goal. She is also a national blogger for skirt!, a women's magazine where her blog, "Planned Palin Parenthood" won second prize in the Best of 2008. Elizabeth blogs about life and the world at large are written with a serious tone along with some well placed and much needed humor. Recently, she became the New York Life Coach expert for www.examiner.com.

p.m. terrell
www.pmterrell.com
Internationally acclaimed author p.m.terrell will speak at the New Bern Literary Symposium in New Bern, NC on May 15 and 16. On May 19, she will speak at 7:00 pm at the Nashville Metro Archives in Nashville, TN. On May 20, she'll speak at the Thursday Book Club at 1:00 pm in Columbia, TN and on May 21, she'll speak at the Maury County Public Library at 7:00 pm in Columbia, TN. All events are free and open to the public and are followed by a signing of her latest books. For more information, visit HERE.

Dr. Diana Kirschner
www.lovein90days.com
In this dynamic, experiential workshop, you meet with Dr. Diana Kirschner, best-selling author of Love in 90 Days, as she personally takes you through the full 90-day dating program! You'll learn: the single most important thing you can do to find love, how to break Deadly Dating Patterns that ruin any chance of lasting love, how to empower yourself through the Dating Program of Three, the Diamond Self exercise that overcomes shyness, and how to create irresistible online dating photos and profiles, plus many more strategies that boomer woman can use to create love. The dates are Saturday, May 16, 1-6 PM, and Sunday, May 17, 10-4 PM (lunch break), in NYC; fee is $199 but for NABBW members, $175. For information email Heather.

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